In partnership with
You don't always need a better strategy. Sometimes you just need the courage to look at your own numbers without flinching. That's the uncomfortable truth at the center of this week's episode.
Frank McShane spent years leading other people's companies before he built Square Peg Consulting on a simple bet, most businesses don't need something new, they need someone to show them what's already sitting in their own data. He doesn't walk in with a pitch or a plan. He listens first, then asks one uncomfortable question and lets the client's own numbers do the convincing. It's how he helped a fuel distribution client discover that 11 percent of their customers were generating 80 percent of their profit, and how he helped a paper mill realize they were losing $23,000 for every hour of downtime they'd been quietly measuring in minutes. That approach has taken businesses from millions in losses to millions in profit, without a single new strategy.
If you've ever felt like you're working too hard for too little, or chasing every customer instead of the right ones, this one will hit close to home. Frank's story is a reminder that the answer isn't always something you have to go find. Sometimes it's already there, waiting for you to actually look at it.
The hardest part of growing a business isn't always the doing. Sometimes it's the seeing.
🎧 Listen now to hear how Frank is turning overlooked data into profit, focus, and clarity.
If you’d like to be a guest on our Hello Chaos Podcast, click here for more information and to sign up. We look forward to connecting with you soon!
If you know another founder or creative who would benefit from being part of the OrangeWIP community, invite them to subscribe and explore more inspiring founder stories and resources built for entrepreneurs. OrangeWIP shares real, raw, and honest stories—the unvarnished truth of what it means to build something from the ground up. It’s why our mantra is Where A-ha! Meets Oh, sh*t.TM It’s 100% free and gives founders access to a one-stop content hub designed to inform, inspire, and connect.
You already have a take on which AI lab ships next.
Claude or Gemini? OpenAI or Anthropic? GPT-7 before year-end or not? If you read tech newsletters, you've already formed opinions on all of it.
Kalshi has real-money markets on which AI model leads benchmarks this week, which lab ships AGI first, when Anthropic releases Mythos, whether OpenAI raises ChatGPT pricing, and which company has the best coding model at year-end. These aren't abstract questions — they're live markets with real money on both sides, moving as labs ship, benchmarks drop, and announcements land.
The edge belongs to whoever actually follows this space. Not the casual observer — the person who reads model cards, tracks evals, and notices when a new release outperforms the field before the mainstream press catches up.
That person has a genuine edge. If that's you, Kalshi lets you act on it.
